19 Nov 2014 By: Greg Hocking 0 Comment
There are few hard and fast rules in real estate but one catchcry that you hear time and again is ‘location, location, location.’
The reason the phrase has endured is simple: location matters.
Proximity to schools, shops, cafes and public transport is generally regarded the gold standard, though easy access to lifestyle options like the beach and green spaces also rates highly.
These features can give your property extra appeal to both owner occupiers and investors. Many families target suburbs that are zoned for particular schools, whereas inner city investors look for easy access to public transport and the CBD. The perennial appeal of these features underpins consistent buyer demand, and in cycles where demand outstrips supply, prices are pushed upwards.
No matter whether you’re selling a city apartment, a luxury property by the bay or a family home in the outer suburbs, every sales campaign must highlight the best your location has to offer.
At Greg Hocking, our tailored marketing strategies unearth and showcase every angle of your property’s appeal in order to attract as many buyers as possible. To hear how we’d make your property stand out in the crowd, contact us today.